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Archive for the ‘Events’ Category

[Infographic] Top buzz from the e-G8 Forum Day 1

Today and tomorrow, eyes and ears are focused on the e-G8 Forum which is currently going on in Paris, as the lead-up to the G8 forum this Thursday and Friday in Deauville, France.

Synthesio analyzed tweets from today’s sessions to see where people were talking the most about the e-G8 and who created the most buzz.

 

Check it out below :

Synthesio Webinar May 18 : live demo of Unity, social media engagement platform

This past Monday, we took the plunge and launched Unity, an enterprise social media monitoring and engagement platform.

If you haven’t yet heard about Unity, check out the video below to find out more :


 

A screenshot and a video, however, can only tell so much. Which is why we’d like to invite you to a webinar

Next Wednesday, May 18th at 12 noon ET, 5pm GMT, 6pm Paris

Unity is the only social media engagement platform that allows you to respond directly to blog posts and forum threads without ever leaving the platform. You can also create various “workspaces” to break a social media silo and allow for enterprise-wide collaboration. Different levels of access allow you to manage security access to different workspaces, and performance indicators show how your brand and community managers are doing.

The webinar will last one hour and Ben Farkas, Synthesio’s U.S. Director, will demonstrate the various functions of Unity and respond to questions.

We will be using join.me for this webinar, so please fill out our contact form above (with a professional email address, please) with “Unity Webinar” as your request so that we can send you an invitation.

Places are limited, so please sign up as soon as possible !

Important: Once you receive an invitation via the join.me auto-mailer, you must accept the invitation before it will be added to your calendar.

 

Hope to see you soon!

Join Synthesio at the IBB International’s Next Generation Social Media Conference in Amsterdam May 19-20

Synthesio is proud to be speaking at and sponsoring the IBB International’s 2nd pan-European Event Next Generation Social Media.

The Conference is broken down into 2 days, the first of which will be a Social Media Summit not to be missed !

Day 1: Social Media Strategy Summit, May 19th

Summit speakers will discuss :

  • Global and local social media strategies
  • Turning social media acquaintances into customers
  • Getting management  to buy in
  • Driving real returns from social media
  • Measuring ROI with social media metrics
  • Defining Social PR, Online Reputation & Branding for competitive advantage

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Social CRM 2011 is in London – May 6th

Banner: (468X60)

Friday, May 6th, in London Synthesio is proud to be a Gold Sponsor for the Social CRM 2011 Conference hosted by Our Social Times.

Catriona Oldershaw, Synthesio’s UK Director, will also be joining an illustrious panel of speakers. She will present on the topic Implementing Social Media Listening & Engagement for Global Brands.

The entire program with all of the speakers is online here !

What will be covered at Social CRM 2011 ?

Topics to be covered include :

  • What is Social CRM?
  • How to develop your Social CRM strategy
  • Mapping your CRM system to the customer journey
  • Picking the right tools and services
  • The challenges of implementing social CRM
  • Case studies & best practises

Where is the conference being held?

The conference is from 9.30 am to 6.30 pm at

The Cavendish Conference Centre (Click here for Map)
22 Duchess Mews
W1G 9DT London

If you can’t make it to London

The conference will also be live-streamed online ! Just buy an online ticket.

You can also follow the hashtag #scrm11 on Twitter for all of the livetweets during the event.

Finally, you can also join the discussion before and after the event by joining Monitoring Social Media’s LinkedIn Group

 

Synthesio is sponsoring the Social Media World Forum Europe

March 29-30, the Social Media World Forum Europe will be taking over London! At the Olympia exhibition hall, you can sign up to follow three different tracks of workshops, panel discussions, and presentations (including a free Social Media Hub stream).

There will also be a networking party at 8pm March 29, numerous exhibitors throughout the 2 days, and you can either register for your workshop pass and/or for the free exhibition and Social Media hub.

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Discuss New Marketing Research with Synthesio March 8 : Listening is the New Asking

March 8 New MR will be holding a worldwide, virtual Text Analytics event : Listening is the New Asking

The event will be held in Sydney, London, and New York throughout the day, with 500 places available via a WebEx connection per city/time zone.

Each session will follow the same format:

  1. Introduction by Ray Poynter
  2. Four presentations of 14 minutes, each with 10 minutes of Q&A
  3. A panel discussion of about 20 minutes

Attendees will be able to  ask questions via the platform or via Twitter (following the #NewMR hashtag)

The March 8 program :

Sydney 2pm to 4pm (3am-5am GMT)

London 10am to midday (10am-12pm GMT)

New York 3pm to 5pm (8pm-10pm GMT)

You can register for any of the 3 sessions by clicking on one of the links below, bearing in mind that participation in one session will allow you to download the presentations from all 3 :

If you’d like to ask Catriona questions before the event, you can find her on Twitter as @CatrionaTweets

Join Synthesio at the Webciety Forum at CeBIT 2011

We are thrilled to be attending this year’s edition of CeBIT, the world’s largest computer expo held in Hannover, Germany.

The entire conference runs from March 1 to 5, 2011, 9 a.m. to 6 p.m. and includes a wide variety of Panel Discussions, Forums, Keynotes and other Events.

Synthesio will be participating in the Social Media Monitoring Panel, held in Hall 6, Stand H 30 from 10:50 – 11:40. Participation is free of charge to CeBIT ticket holders, so get your tickets now, and let us know if you’ll be going !

For an overview of the conference click here

or

Take a look at the entire program [PDF]

Social Media Week 2011’s Big Winners: JWT, Brazil & LikeMinds

CLICK TO SEE THE TOP 1000 TWITTER INFLUENCERS DURING SOCIAL MEDIA WEEK [PDF]

In February 2011, the Social Media Week took place in 9 cities: Hong Kong, Istanbul, London, New York, Paris, Rome, San Francisco, São Paulo and Toronto. Synthesio monitored and analyzed the 27,000 comments published over the week on social media and looked at the breakdown worldwide, country by country to find out who the big winners were worldwide

1. Brazilians were on top of their game with 54% of the total number of comments

We just published a white paper about Brazil and the rising interest in social media in Latin America in general, and this week Brazilians walked the walk ! They were the most present on Twitter and Social Media Week Brazil set up a Social Media Week page for people to be able to follow tweets in Portuguese for all of the events worldwide. After LikeMinds, the next most visible Twitterers were all from Brazil, including André Moraes, founder of TuddoWeb; Roberta Martins, Communications specialist; Anderson Alves, Digital Marketing specialist from Brasilia.

2. LikeMinds was the most influential on Twitter

WeAreLikeMinds was the top twitter account worldwide for the event, with a total of 278 on-topic updates and overall influence score of 6.0/10 bringing the account to a score of 1,668. We highlight the fact that “influence” is a general score that has been attributed to each Twitter account in our index, while the score takes into account the number of on-topic tweets. If we compare this to Bruno Gagliasso we can immediately see the difference. Bruno’s 864,000 followers (and only following 253) as well as other components give him a general “influential” SynthesioRank, but as he only sent one tweet about his talk in Sao Paulo he did not rank as “influential” for the event as others. (Learn more about our influence ranking [PDF] )

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How to geolocalize content on Twitter – The Social Media week example

February 7-11 2011, Social Media Week 2011 took place in 9 cities: Hong Kong, Istanbul, London, New York, Paris, Rome, San Francisco, São Paulo and Toronto. Synthesio monitored and analyzed the 23,000 tweets published throughout the entire week in 67 countries to find out who stacked up worldwide.
Click below to find out who the top 1,000 most influential Twitter accounts were and how Synthesio measures influence.

More soon ;)

Catriona Oldershaw to speak at Measuring Social Media 2011 during Social Media Week in London

Next week is the third edition of Social Media Week London, which will feature over 70 events surrounding social media and occur at the same time as Social Media Week in Hong KongLondonNew YorkParisRomeSan FranciscoSão Paulo and Toronto.

It’s comprised of :

  • Breakfast briefings
  • Pop-up social media advice shop for SME’S
  • Social & location-based events including treasure hunts/geo-caching
  • A London-wide agency “Open House”
  • Numerous panel sessions from socially mobile to gaming, measurement and more
  • The Social Media Week Measurement Challenge – comparing metrics
  • Specialist social media events: fashion, music, sport, games, mobile, data
  • Themed networking events every evening, plus opening and closing night parties

and this year’s topics are :

  1. Arts and Culture
  2. Business, Media and Communications
  3. People and Society
  4. Technology

Thursday, February 10 is the day we’re most looking forward to, though, is

A Free Half Day Conference on Thursday 10th Feb

from 12:00 to 5:00pm. Synthesio’s UK Director, Catriona Oldershaw, will be speaking on combining social media and surveys to deliver One Voice of the Customer. At Synthesio we monitor online conversations to turn them into actionable Social Intelligence.

Techmap: Social Media – Where Behavioural Science Meets Measurement will be held at Ketchum’s London offices from 12 noon to 5pm.

The full details and registration for the event are here and you can find the full schedule of events for Social Media Week London here.

Catriona will also be participating in an Ask the Experts Panel during

Measuring Social Media Week 2011

a panel session that explores the current metrics landscape with valuable insight of what’s around the corner”

We will be looking at :

  • What are the practical measurement issues facing brands monitoring social media?
  • How can one evaluate the different language of the general web (message boards and blogs) as against Facebook and Twitter.  What works best where?
  • How are brands like Bushmills, Cadbury and Carphone Warehouse using social media to forecast consumer behaviour and evaluate the benefits of marketing and business initiatives?
  • Why are people shunning search engines and using LinkedIn, Twitter or Quora to get information? What does it mean for brand owners?

You can also follow Catriona’s Twitter account or Synthesio’s and say hello before, during, or after the event ;)