The Synthesio Method
Synthesio provides brands and agencies with a complete end-to-end solution for their online monitoring, market research, and engagement needs. From automated tools, to customized full-service solutions, our consultants work with each client to identify their unique goals, and recommend the best course of action to build stronger relationships with their consumers and stay one step ahead of the competition.
1. Listen
With each new project we identify the top sites – social and mainstream – that pertain to your brand, and then scour the Web worldwide in any language for all the data that you need to see. Our industry-leading web crawlers continually search and archive the web, adding over three million documents to our database every day. Clients have access to view historical data per their request.
2. Analyze
Data is only valuable if you have quality human analysis behind it to understand the trends, and help glean the true story behind the numbers. With every Synthesio product, clients have the choice to utilize their own analysis within the platform, or they may ask our global team of analysts to help handle the load at any time to provide detailed, premium analysis in over 30 languages. Synthesio analysts may provide topic identification on various levels, extensive data filtration using human logic to remove irrelevant data that automation alone may miss, and Sentiment Analysis with the highest levels of accuracy and brand relevance. Analysts may also provide customized qualitative reports delivered per client request, including insight, crisis, competitive analysis, and brand reputation reporting.
3. Engage
Our next generation Engagement Platform, Unity, was designed with our agency and brand partners in mind to meet their growing need for one centralized platform to help conduct their corporate communications within all the important channels with which they work on a daily basis.
Social Media, Marketing, and Customer Service teams now have the power to:
- Monitor and influence-rank global conversations in any language
- Centralize and manage all corporate social media accounts
- Engage with consumers across all channels, social & mainstream
- All within ONE Platform