jumantabbalat

About

Juman is the Head of the Ipsos Synthesio service line at Ipsos MENA, handling the business development strategy of the region alongside managing the training of analysts and execution of projects. She has developed internal capabilities, creating a new sales channel for Ipsos, and elevated learnings via data hybridization of market research methodologies and types of data. Crafting an impactful story out of data is her passion and approach to analytics. It's the going beyond the tactical and operational to bring home the strategic gems that lay in the data that makes analytics fun!